The trailer for La La Land, starring established on-screen pair of Emma Stone and Ryan Gosling (see Crazy, Stupid, Love + Gangster Squad) paints it as a prestige picture in the vein of early Hollywood cinema This is evident immediately with the circular fade in to a shot of a Los Angeles boulevard and is the genre is committed to throughout with its vibrant colours and varied imagery, some even fantastical in nature such as the moments where Stone and Gosling's characters seem to levitate into the air. Director Damien Chazelle utilises a number of techniques regarding cinematography for instance lens flares which lend a stylistic sheen to the image, while a particular shot, that of the couple in an aerial tram in the foreground exploits depth to great effect with the city skyline in deep focus in the background, remiscient of the shots in Orson Welle's 'Citizen Kane'. The music of the trailer is a single track,a song taken from the film suggesting that is in fact a musical, drawing even closer comparisons with the golden era of Hollywood cinema with films such as 'Singing in the Rain'. The lyrics often tie in neatly with what is seen on screen, Stone singing "inside a frame" while the visuals seem edited to resemble grainy film stock and "here's to the mess we made" accompanying a succession of shots featuring the couple looking forlorn. The climax of the trailer is particularly evocative of the romance genre, with title cards showing the two actor's names each followed by an image of them before their display of affection - a great big kiss. No one else in the film is focused on, merely alluded to, such as John Legend's character; the focus is obviously on the couple at the heart of the picture.
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